storytelling

for businesses and nonprofits

with soul

Smartphone-filmed videos that

- make people stop scrolling,
- watch to the end, and
- remember you.

Dallas-based. Available for travel.

Let's talk: 20 minutes. I'll tell you the one story you should be filming first.

Who This Is For

- Small business owners who know they need video but don't know where to start.- Nonprofits and causes that need donors to feel the mission, not just read about it.- Founders with a story that nobody's ever actually captured on camera.

Let's talk: 20 minutes. I'll tell you the one story you should be filming first.

Case Study

Case study: A retail client in Plano, Texas

Three outcomes for the owner of a LEGO resale store, in partnership with the national Bricks & Minifigs franchise:Zee's video and social media work

  • saved the owner hours every week (no more chasing trends, editing video, or managing social on top of running the store)

  • 42.45% average open rate on the weekly email (well above the retail industry average)

  • New customers kept walking in (including one who remembered a specific LEGO set from an Instagram video and came in to buy it)

Corporate said we had the best social media presence among the many Bricks & Minifigs stores.
Other franchisees called every week to ask us what we were doing."— Andrea Klima, Bricks & Minifigs Plano

About Zee

I'm Zee Labega, a GenX digital storyteller based in Dallas, TX, with 18 years of experience behind the camera.

  • 500+ social media videos for a single client

  • 80 web commercials for different businesses

  • 12 narrative (fiction, with actors) short films

  • 1 short-form documentary showing in 4 European museums for 4 years

My films are documentary-style, under 3 minutes, and designed to work on social media, your website, your email signature, and anywhere people need to feel something before they decide to buy.

Your business has a soul. I want to help the world see it.Because the more we know and understand about each other, the less isolated we will feel and the more we can build community.Zee Labega | Dallas, TX | Available for travel

testimonials

"Thanks to Zee, I went from selling no books to offering packages of books and videos on my website.
Now I have 53,000 subscribers watching my ukulele and guitar tutorials on YouTube from all over the world.
It all started with Zee fixing my social media."
— Glen Rose, Glen Rose Jazz"The creativity, passion, and professionalism Zee brings to her work is exactly what we were searching for. She was a joy to collaborate with in the studio, and the final product was stunning. It moved our viewers to act and helped increase our donations on NTX (North Texas) Giving Day."
— Marielle McGregor, 6 o'Clock Dance"Wow! I was so engrossed in her story that I forgot I was watching a commercial!"— Michael L."Zee's videos have brought paying customers in the door.
She has saved me hours and hours of time, and I've avoided a lot of headache.
Corporate says we have the best social media presence among the many Bricks & Minifigs stores.
Other franchisees call every week to ask us what we're doing."— Andrea Klima, Bricks & Minifigs Plano

faq

Can you shoot vertical video?
Yes: Reels, Shorts, TikTok, all of it. And horizontal for your website, YouTube, or email.How can I use these videos?
Anywhere that needs to earn attention fast: social media, your website, your email signature, texts to referral partners, pitch decks, event screens.Where does filming take place?
At your usual place of business, your studio, or wherever you happen to be working.Do you travel?
Yes. I'm based in Dallas and always available to travel.What's a discovery call?
20 minutes, no pressure. I'll learn about your business, watch anything you've already posted, and tell you the one story you should be filming first.What if I don't know what story to tell?
That's exactly what the discovery call is for. Most of my clients don't know either, until we talk.Do I have to talk on camera?
No. Options include: a voice over by you, a voice over by me, or no voice at all (captions).How long does filming take?
Plan for 3 hours.Is there a script?
No script. I work from talking points and a general plan, but I aim for a fun shoot and let the real story show itself.Wait! I think we need a script!
Great! We can work with a script.How can I use these videos?
Social media, your website, your email signature, texts to friends and referral partners . . . anywhere that needs to earn attention fast.

packages

STARTER

$150 one-time - new clients only
— Brief audit of your website and social profiles
— 3 vertical videos, shot on-site in 1–2 hours
— Ready-to-post files for YouTube Shorts, and Instagram/Facebook Reels
— Delivered within 5 business daysBest for:
- a business that wants to see real, on-site video before committing to more
- a business just starting its content engine, or testing a new direction before committing.

STANDARD

$450 / month - no long-term commitment
— One on-site shoot per month (2–3 hours)
— 6 edited vertical videos, ready to post
— Post captions written for every video
— You post on your own schedule (no account access needed)Best for:
- a business with someone in-house who can post, but no one who can film and edit
- a business with a steady posting rhythm and wanting consistent content without managing it themselves

RETAINER

$900 / month - 3-month minimum
— Everything in Standard
— Post captions written and scheduled to Instagram, Facebook, and (optionally) YouTube — via publisher-level access, never your account password
— Content pillars set at kickoff, refreshed quarterly
— Monthly 30-minute planning call to line up upcoming promotions and seasonal content
— Monthly performance summary (1 page)Best for:
- a business that wants video and social handled, hands-off, with some consistency
-a business ready to grow and that needs a strategic partner, not just a content factory.

SOMETHING NEW: AI-ASSISTED VIDEO

For the early adopters.The tools are changing fast, and I'm keeping up.I now produce short AI-assisted videos for clients who want something beyond what a smartphone can capture: animated ads, short films, music videos.No real people are used. Everything is generated and animated.Here on the right is one I made for a mobile hair stylist: a 60-second problem/solution ad.I'm taking 3 clients this fall to build out this service properly, which means you get my full attention, honest feedback on what works, and pricing that reflects the fact that we're figuring this out together.If you want to be ahead of your competitors on this before it goes mainstream, now is the time.

Contact

Below, please tell me:
1. Your website address.
2. The best way to reach you.
3. What you are hoping a video could do for you.I'll take a look at your work and reach out within 1 business day to talk about whether we're a good fit.

Thank you

Got it! Your message is on its way.I'll get back to you within 1 business day, usually faster.